Leadership and fractional roles
Hire a Revenue Operations Manager | Sales Enablement Manager
A revenue operations manager makes marketing, sales and customer data work as one system. I map the funnel stages, clean the CRM, align definitions between teams and build the dashboards that show where revenue is created and lost. It suits companies whose teams argue over whose numbers are right.
Pricing is scoped to each project. Book a call and I will tell you what yours involves.
- 10 yearsin digital growth
- 4 marketsUK, Australia, USA and Bangladesh
- 30-60-90day plan with a written checkpoint
- 1 callto scope your project
The role
What a revenue operations manager is and does
A revenue operations manager is a revenue operations manager who aligns marketing, sales and CRM data. In my own work I define lead, qualified lead and opportunity stages that both teams accept and clean and structure CRM fields so reporting can be trusted. I work hands-on: I do the work myself, inside your accounts and files, and show you the output every week.
Before
Marketing says it sent leads, sales says they were poor, and nobody agrees on a single funnel report.
With me as your revenue operations manager
- Define lead, qualified lead and opportunity stages that both teams accept
- Clean and structure CRM fields so reporting can be trusted
- Build one funnel dashboard from first touch to closed revenue
- Automate handoffs, follow-up reminders and lead routing
Fit
When to hire a revenue operations manager instead of an agency or a full-time hire
Hire a revenue operations manager when marketing says it sent leads, sales says they were poor, and nobody agrees on a single funnel report. A marketing analyst reports what happened; revenue operations changes the system underneath so the same report is true for sales and marketing together.
Engagement
Engagement models: fractional, retainer or project
I work as a revenue operations manager in three ways: a fixed project, a monthly retainer, or a fractional arrangement of set days each week. The number of systems feeding the CRM usually decides which of the three fits.
- Fractional
I work a set number of days or hours each week as part of your team.
- Retainer
A fixed monthly scope with a review at the end of each month.
- Project
A defined deliverable with a start, an end and agreed checkpoints.
Pricing
How pricing works
The cost of hiring a revenue operations manager depends on the number of systems feeding the CRM, how much historical data needs cleaning, the number of channels or platforms involved, the size of the team I work with, how long we work together and how quickly you need results. I scope every engagement to your situation and do not publish rates, so you pay only for the work your business needs.
What changes the scope
The number of systems feeding the CRMHow much historical data needs cleaningThe number of channels or platformsTeam size and who needs to be managedLength of the engagementHow fast you need results
- Project
A defined piece of revenue operations manager work with a start, an end and agreed deliverables.
- Monthly retainer
Ongoing revenue operations manager work with a fixed monthly scope, reviewed every month.
- Fractional or part-time
A set number of days or hours each week, with me working inside your team.
Freelancer vs agency vs in-house for revenue operations manager work
| Option | Speed | Control | Accountability | Flexibility |
|---|---|---|---|---|
| Freelancer (me) | Starts within days of agreeing scope | Direct access to the person doing the work | One named person answers for results | Scale up or down by month |
| Agency | Slower to start; account and delivery teams | Work passes through several people | Shared across a team and account manager | Fixed packages and notice periods |
| In-house hire | Slowest: recruiting and onboarding first | Full day-to-day control | Direct line manager, but one person covers many tasks | Long-term commitment, harder to change |
First 90 days
First 90 days: roadmap and deliverables
The first ninety days follow a fixed shape so you can see progress early. Each phase ends with a written checkpoint that we review together before the next one begins.
- Days 1-30
Map the current funnel and CRM, and agree stage definitions with both teams.
- Days 31-60
Fix data quality and build the first funnel dashboard.
- Days 61-90
Automate the handoffs and review conversion by stage with leadership.
How I work
How I work: reporting, KPIs and management
I work hands-on: I do the work myself, inside your accounts and files, and show you the output every week. Every month I report on lead-to-opportunity conversion, speed to first follow-up and revenue by source, with the goal beside the actual and a clear next decision.
- Reported every monthLead-to-opportunity conversion
- Reported every monthSpeed to first follow-up
- Reported every monthRevenue by source
Proof
Case studies with numbers
These are real projects from my own records, with the first number shown exactly as it is reported in the full case study.
Choosing well
How to evaluate a revenue operations manager
Use direct questions to judge a candidate. Strong ones answer plainly, give an example, and are comfortable saying what they would not do.
- 01
Ask for an example of a funnel they redefined and the effect on conversion.
- 02
Ask how they handle a CRM full of duplicate and stale records.
Before the call
What to prepare before the call
Bring these to the call so we can scope the work in one conversation.
What to prepare before the call
- CRM access or an export of recent leads
- Your current stage definitions
- Where marketing hands off to sales
- The report leadership asks for and cannot get
Questions
Frequently asked questions
Straight answers on scope, timing and fit. Pricing is always scoped to your project.
What does a revenue operations manager do?
As your revenue operations manager, I define lead, qualified lead and opportunity stages that both teams accept, clean and structure CRM fields so reporting can be trusted, build one funnel dashboard from first touch to closed revenue and automate handoffs, follow-up reminders and lead routing. I do the work myself and show you the output every week.
How much does it cost to hire a revenue operations manager?
Cost depends on the number of systems feeding the CRM, how much historical data needs cleaning, the number of channels or platforms, team size, engagement length and how quickly you need results. I scope each project individually instead of quoting a standard rate. Book a Call for a scoped quote and I will tell you exactly what your situation involves.
Freelance revenue operations manager vs agency: which is better?
A marketing analyst reports what happened; revenue operations changes the system underneath so the same report is true for sales and marketing together. A freelancer gives you direct access and flexible commitment; an agency adds a larger bench. Tell me what you need on a call and I will say honestly which suits you.
When should I hire a revenue operations manager?
Hire a revenue operations manager when marketing says it sent leads, sales says they were poor, and nobody agrees on a single funnel report. If that sounds familiar, a short call is enough to confirm whether the role fits or whether something simpler would do.
What should I ask before hiring a revenue operations manager?
Ask for an example of a funnel they redefined and the effect on conversion. Ask how they handle a CRM full of duplicate and stale records. Their answers matter less than whether they answer plainly, with specifics you can check. Book a Call and I will answer this for your specific situation.
How long until I see results from a revenue operations manager?
Timing depends on your starting point and the channel. In the first 30 days I map the current funnel and CRM, and agree stage definitions with both teams. By day 60 I fix data quality and build the first funnel dashboard. By day 90 I automate the handoffs and review conversion by stage with leadership. We agree these checkpoints before work starts.
Fractional vs full-time: what is the difference?
A full-time hire gives daily presence and one employer's full attention. A fractional arrangement gives you senior experience for a set number of days each week, without a permanent salary or hiring risk. The right choice depends on how much leadership the business can use today and how fast it is growing.
How many hours per week does it take?
Hours depend on the number of systems feeding the CRM and how much historical data needs cleaning. Many engagements start with a few set days or hours a week for planning and review, then adjust once the workload is clear. I agree the weekly time with you at the start and review it every month.
Last updated:
Ready to talk about your revenue operations manager project?
A 30-minute call. You leave with three priorities, whether or not we work together.
Book a Call